Tag: Syndicated Data

25
Nov

Integrating POS Data into a Mobile Retail Execution Strategy

We’ve all seen the power of POS and syndicated data in the CPG industry. But, for some reason, when companies try to implement data solutions into their mobile sales force strategy, the ROI begins to dwindle and the obstacles seem to multiply. Innovations in data warehouses and mobile technology, however, have transformed what was once a dismal undertaking into an

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