Tag: Retail Execution

23
Oct

A Photo Really is Worth a Gigabyte of Data

A Photo Really is Worth a Gigabyte of Data A photo can replace a handful of questions in a store audit, provide supportive material for a field sales manager, or even be used in daily reports for the C-Suite. If photos are not part of your field sales strategy in 2018 that must change in 2019, the value lost is

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1
Oct

Client Success: Solving Phantom Inventory Issues Through POS Data

Client Success: Solving Phantom Inventory Issues Through POS Data Phantom Inventory has always plagued the CPG industry and previously it was just too complex to address. However, now with POS data and reporting algorithms readily available reps are quickly and economically correcting  Phantom Inventory and boosting On-Shelf Availability (OSA). Below is a client success story highlighting their use of POS

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27
Aug

Why Grocers LOVE Fact Selling Presentations From Their CPG Partners

Why Grocers LOVE Fact Selling Presentations From Their CPG Partners There’s almost nothing more frustrating for a grocer than an unproductive meeting with a supplier.  To avoid being a nuisance here are three fact selling tips every CPG supplier should follow. 1) Stop Pushing and Start Listening  You’ve got 10 amazing products but your retailer only has time for the top

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21
Feb

RW3 Voted The CGT Leader in Customer Satisfaction & Named a Best-in-Class Retail Execution, CRM & Mobility Provider

FOR IMMEDIATE RELEASE RW3 Wins Three Customer Satisfaction Awards in Consumer Goods Technology (CGT) 2018 Readers’ Choice Awards  Austin, TX. − February 21, 2018—RW3 Technologies has been voted once again the CGT Leader in Customer Satisfaction and a Best-in-Class Retail Execution, CRM and Digital Provider for the consumer packaged goods industry in the Annual Consumer Goods Technology (CGT) Readers’ Choice

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13
Nov

The Essential Data Source Every Scorecard Needs

The Essential Data Source Every Scorecard Needs Once you and your team have determined which activities to evaluate, agreed on performance thresholds, and have designed your layout, the next step is to select which integrated data sources you’ll need. Syndicated and Point Of Sale Data It’s important to consider all types of data and understand what each type will reveal

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10
Oct

RW3 Ports Data Directly to Field Sales & Marketing Agencies to Boost On-Shelf Availability

FOR IMMEDIATE RELEASE: (8/10/2017) RW3 Ports Directly to Field Sales & Marketing Agencies to Boost OSA CPG retail audits are sent directly to third party field reps through RW3’s MarketCheck App Austin, Texas: Using RW3 Technologies’ retail field audit application MarketCheck (MC), Consumer Packaged Goods (CPG) Companies can now send follow-ups of in-store issues directly to their third party sales

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21
Jun

Direct Sales Forces Emerging at Retail

Direct Sales Forces Continue to Emerge at Retail Out of Stocks, phantom inventory, and other on-shelf availability issues are consistent frustrations of retail execution… But with today’s mobile technology and disparate data sources these frustrations are now being addressed. With innovative retail solutions, the cost of execution has decreased, while the ROI per store has increased. CPG organizations have identified a

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19
Jun

Is Your Price Matching Policy Doing More Harm Then Good?

Is Your Price Matching Policy Doing More Harm Then Good? Only one retailer can truly offer the most competitive price on an item- so how can everyday low price companies like Walmart all offer “the lowest price, guaranteed?” Many retailers are developing innovative price matching technology solutions to allow the frugal shopper to purchase all their products at one retailer,

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8
May

RW3’s InStore Execution Suite: SmartCall & MarketCheck

In such a complex industry it’s important to start with the basic’s and build upon a solid foundation. The RW3 InStore Execution Suite does just that and can be seen here in the video. Capping off a five-month project we are excited to release the latest and last of the RW3 explainer videos. You can view the rest of the

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22
Feb

How Should CPG Experts Define Out-of-Stocks?

How Should CPG Experts Define Out-of-Stocks? The best way to define them is to get a first-hand look into the industry’s perspective. The Food Marketing Institute/Grocery Manufacturers of America Trading Partner Alliance conducted a survey to further understand how (OOS) issues are being addressed and how on-shelf availability (OSA) is being pursued. Survey results outlined four critical areas demonstrating the gap between current

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