Tag: Pricing strategy around private label

31
Jul

It’s Time To Get Serious about Private Label & Pricing

It’s Time To Get Serious about Private Label & Pricing In the past, private-labels boomed when a recession hit because consumers were trading their beloved national brands in for cheaper store brands. Yet, younger consumers tend to be less loyal to certain brands and grocers are taking notice. Today’s consumers prefer foods that avoid a long list of additives in their

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