Tag: Cyber Monday

4
Dec

Black Friday is Changing. Brands Should Change with It

Black Friday is Changing. Brands Should Change with It Black Friday is morphing. In 2019, customers dropped a lot of money over the Thanksgiving weekend: $7.4 billion on Black Friday; $9.2 billion for Cyber Monday. Both record numbers that would indicate the sales weekend hasn’t lost its appeal. But the way both retailers and shoppers approach the event changes pretty

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