DirectToHispanic Switching to RW3 SmartCall

DirectToHispanic will launch RW3’s SmartCall application and Business Intelligence (BI) Suite. The company’s field reps will utilize the application’s native version on their iPad Minis, taking advantage of the rich capabilities it provides such as an offline call mode, allowing store visits to be conducted in areas with little or no connectivity. DirecToHispanic will utilize the photo gallery, enabling users to capture, manage, and share geocoded photos with their partners and teams. The photos will be stored in RW3’s private cloud removing the IT burden of managing storage space.

“The RW3 SmartCall live pilot was implemented in less than 60 days and has provided a clear way to streamline communication to the field organization and deliver execution results to DirectToHispanic clients,” said Bruce Nagle, CEO and Founder of RW3. “This partnership has just begun but with RW3’s innovative technology solutions and DirectToHispanic’s unique industry experience, both parties will benefit tremendously.”

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Seth Nagle, Senior Marketing Manager at RW3 Technologies understands the power of innovation but also its limitations. Attending Salve Regina in New England, starting his career in Silicon Valley, and now living in Austin, Texas; Seth provides a unique tech perspective to a complex CPG and Retail Grocery Industry that is in constant disruption.

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