Texas’s Labor Day BBQ Competitive Price Report: Who Had This Year’s Lowest Prices?

BBQ Price Wars: Who Had This Year’s Lowest Prices in Central Texas?

With competitive pricing wars heating up, RW3 set off to find which grocer had the best prices this Labor Day and if last minute shoppers are truly saving more. We decided to compare Texas’ own H-E-B against the National EDLP leader Walmart.

Designing the Study

We carefully crafted RW3’s 2017 “Must Have BBQ Shopping List” which consists of 29 items aimed at feeding 30 adults and 10 kids. We collected each item’s price the week prior to Labor Day (8/24) and the day just before Labor Day (8/31) at both grocers.

The Results

To our surprise, HEB and Walmart had very similar prices for many items and, on more than one occasion, the same price. Although close, HEB did have more lower prices each week resulting in the most savings: $323.59 compared to $346.49(Aug. 24) and $304.13 compared to $324.87 (Aug 31) respectively. Also, those last minute shoppers really do save, at HEB we saw a savings of $19.46, and at Walmart a savings of $21.62.


HEB Central Texas

Bold = Lowest Price | Italicized = Same Price As Competitor

Units Items 24 – Aug 31 – Aug Savings
Condiments, Spices, Sauces  
4 Romaine Lettuce $1.58 $1.58
3 Tomatoes On The Vine .97 $1.48 $-1.53 | 53%
4 Yellow Onions 0.78 0.78
5 Seeded Hamburger Buns 6 ct. $1.76 $1.73 $.15 | 2%
4 Hot Dog Buns 8 ct. $1.68 .88 $3.20 | 48%
4 Private Brand Cheese Slices 8 oz. $2.69 $2.50 $.76 | 7%
2 Stubbs BBQ Sauce 18 oz. $1.96 $1.96
1 Sweet baby Rays 40 oz. $2.78 $2.98 -$.20 | 7%
1 Heinz Tomato Ketchup 32 oz. $2.88 $2.88
1 French’s Classic yellow 20 oz. $1.97 $1.97
3 Pace Salsa 24 oz. $2.68 $2.68
1 Lea & Perrins Worcestershire 10. 0z $3.98 $3.98
1 Hellman’s Mayo 11.5 oz. $2.98 $2.98
Drinks
2 Lone Star 24 pack $15.47 $16.67 -$2.40 | 8%
2 Bud Light 18 Pack $19.97 $15.67 $8.60 | 22%
4 Yellow Tail Wine 1.5 L $9.98 $7.47 $10.04 | 25%
3 Coke/Pepsi 12 pack $4.00 $3.34 $1.98 | 17%
5 Ozarka Spring Water 12 Minis $1.66 $1.66
Meats & Foods
14 Ground Beef 80% Lean $2.89 $2.89
2 Ball Park Franks 16 ct. $5.88 $5.88
5 Thin Chicken Breasts $3.49 $3.99 -$2.50 | 14%
3 Tostitos Scoops 10 oz. $2.98 $2.98
2 Frito Flavor Mix Chip Bags 20 ct. $5.98 $5.98
4 Green Bell Pepper $.68 $.68
4 Red Bell Pepper $1.28 $.99 $1.16 | 23%
4 Yellow Bell Pepper $1.28 $1.28
35 Fresh Corn $.17 $.17
Other
1 Kingsford Charcoal 15.4 lb. $8.94 $8.94
1 Reynolds Wrap Heavy Duty 130 ft. $8.89 $8.69 $.20 | 2%
Total Spent  $323.59 $304.13  $19.46 | 6%

 


WalMart Central Texas

Bold = Lowest Price | Italicized = Same Price As Competitor

Units Items 24 – Aug 31 – Aug Savings
Condiments, Spices, Sauces  
4 Romaine Lettuce $2.64 $2.64
3 Tomatoes On The Vine $.89 $1.68 -$2.37 | 89%
4 Yellow Onions 0.78 0.78
5 Seeded Hamburger Buns 6 ct. $2.68 $2.38 $1.50 | 11%
4 Hot Dog Buns 8 ct. $1.38 $1.38
4 Private Brand Cheese Slices 8 oz. $2.22 $2.22
2 Stubbs BBQ Sauce 18 oz. $2.48 $2.48
1 Sweet baby Rays 40 oz. $2.78 $2.78
1 Heinz Tomato Ketchup 32 oz. $2.22 $2.88 -$.66 | 30%
1 French’s Classic yellow 20 oz. $1.97 $1.97
3 Pace Salsa 24 oz. $2.68 $2.68
1 Lea & Perrins Worcestershire 10 oz. $3.98 $3.98
1 Hellman’s Mayo 11.5 oz. $2.98 $2.98
Drinks
2 Lone Star 24 pack $15.92 $15.92
2 Bud Light 18 Pack $19.98 $15.98 $8.00 | 20%
4 Yellow Tail Wine 1.5 L $9.98 $8.98 $4.00 | 10%
3 Coke/Pepsi 12 pack $4.68 $4.68
5 Ozarka Spring Water 12 Minis $2.16 $2.16
Meats & Foods
14 Ground Beef 80% Lean $3.77 $3.77
2 Ball Park Franks 16 ct. $5.88 $5.88
5 Thin Chicken Breasts $3.73 $1.99 $8.70 | 47%
3 Tostitos Scoops 10 oz. $2.98 $2.98
2 Frito Flavor Mix Chip bags 20 ct. $5.98 $5.98
4 Green Bell Pepper $.68 $.68
4 Red Bell Pepper $1.28 $1.28
4 Yellow Bell Pepper $1.28 $1.28
35 Fresh Corn $.25 $.18 $2.45 | 28%
Other
1 Kingsford Charcoal 20.lb $9.96 $9.96
1 Reynolds Wrap Heavy Duty 125ft. $8.37 $8.37
Total Spent  $346.49 $324.87 $21.62 | 6% 

 

We are very interested to hear your views on this data and welcome your input. Please contact us at pricereport@rw3.com

 


 

Labor Day Competitive Pricing Report

Download the Labor Day BBQ 2017 Competitive Price Report Here


Your Name (required)

Your Company (required)

Your Email (required)

The following two tabs change content below.
Seth Nagle, Senior Marketing Manager at RW3 Technologies understands the power of innovation but also its limitations. Attending Salve Regina in New England, starting his career in Silicon Valley, and now living in Austin, Texas; Seth provides a unique tech perspective to a complex CPG and Retail Grocery Industry that is in constant disruption.