Got Reports? Don’t Forget to Focus on the Smaller Opportunities The human brain seems wired to find negative things. It’s apparently a throwback to evolution. We had to be more focused on being careful not to get eaten than we did on smelling the roses, so that’s what we concentrate on. But this instinct can create problems, too. Like when
Understanding the Difference: Scorecards vs Dashboards What is the difference between a scorecard and a dashboard? Often times, organizations are utilizing both, but use the terms so interchangeably that it can be difficult to differentiate between the two. In a few short sentences, I’ll quickly explain the difference. What is a Scorecard? A scorecard is a type of report that
The Essential Data Source Every Scorecard Needs Once you and your team have determined which activities to evaluate, agreed on performance thresholds, and have designed your layout, the next step is to select which integrated data sources you’ll need. Syndicated and Point Of Sale Data It’s important to consider all types of data and understand what each type will reveal
The 3 Truths: Why Every Organization Needs A Scorecard Does this sound familiar? “We’ve tried to set up a Scorecard in the past, but with limited team resources and a growing list of projects we had to push that aside”? It seems at the beginning of each fiscal year, setting up a scorecard is a top priority, however, between getting
The Retailers Next Big B2B Partnership Made Possible by Data Sharing Grocery retailers have gotten involved in some pretty awesome partnerships. Like having bank offices, hair salons, or opticians right in the store. This makes life easier for customers and makes the grocery store more and more central to customers’ lives. Obviously, the more parts of life customers conduct at
Learn how RW3’s Mobile BI Suite is transforming today’s Consumer Packaged Goods analytics and reporting strategies. With reps constantly on the go RW3 allows them to bring their reports with them!
With such a wide array of services and products we are excited to release the video How RW3 Brought Value Back to Retail.
It’s Not Luck! It’s Innovation Executing at retail is paramount to the success of any brand. The more stores a rep can visit and perform daily retail activities the better but with a finite hours in a week a rep needs to know where to go and what do before they start their sales calls each day. A well thought out data strategy can be the
The CPG industry is as dynamic as they come, and CGT’s 2015 Sales and Marketing Report proves just that. One key differentiator in the consumer goods industry is the type of players involved. From smaller manufactures that capture $20 million in sales to larger ones capturing billions, it’s difficult to monitor where the industry stands and is headed when it
Photos are becoming an essential part of a CPG Companies go-to-market strategy. With photos being stored in the cloud and organized by multiple data points they’ve almost become as versatile as quantitative data. Teams are organizing their photos by account, team member, promotion, and so on. So what does qualitative data provide that quantitative does not? The Value of Photos