Competitive Pricing

4
Mar

KVIs: The Key To Dynamic Pricing

KVIs: The Key To Dynamic Pricing Dynamic pricing has all kinds of benefits. Retailers can use it to drop prices on food that is about to expire, reducing food waste and the carbon emissions it produces. It can be used to trigger customers’ reward centers in the brain, turning getting a deal on groceries (like buying airline tickets and hotel

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10
Dec

5 ½ Tips to Get the Most Out Of Your Key Value Item (KVI) List

5 ½ Tips to Get the Most Out Of Your Key Value Item (KVI) List It’s best to think of a Key Value Item (KVI) list similar to produce, the fresher the better. Shopper trends are constantly changing and it’s important to keep your KVI list updated with the most important items, but also some new up and coming ones

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5
Nov

The Psychology Behind The Physical Subscriptions Phenomenon

The Psychology Behind Why We Love Physical Subscriptions Consumers love the unexpected even if they are expecting it! Take the latest trend with subscription services (Dollar Shave Club, Stitch Fix, Milk), all these items are things shoppers can go out and buy on their own but instead, they elected to join an elite list of consumers that receive their package on a

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14
Aug

Are College Starter Kits The Next Opportunity for Retail Grocers?

Are College Starter Kits The Next Opportunity for Retail Grocers? With thousands of college students heading to school within the next few weeks, grocers have a great opportunity to grow their Gen Z customer base as 70% of those who attend a public institution live at least 1-2 hours from their home and will be looking for a reliable local grocer

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31
Jul

It’s Time To Get Serious about Private Label & Pricing

It’s Time To Get Serious about Private Label & Pricing In the past, private-labels boomed when a recession hit because consumers were trading their beloved national brands in for cheaper store brands. Yet, younger consumers tend to be less loyal to certain brands and grocers are taking notice. Today’s consumers prefer foods that avoid a long list of additives in their

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16
Jul

The Psychology Behind Impulse Purchases & The Why We Buy

The Psychology Behind Impulse Purchases & The Why We Buy We’ve all experienced an impulse purchase.  That feeling of reaching for a new product not because you need it but because at 50% off it’s too good of a deal to pass up. These purchases, which grocers rely heavily on seem to surpass your cognitive thinking (goodbye budget) and almost

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25
Jun

Competition Between Grocers Equals Savings at the Pumps

Competition Between Grocers Equals Savings at the Pumps Competition between grocers is fierce; they look for any area of competitive edge to get more consumers into their stores. Have you ever notice those every day low prices for eggs or that unbelievable sales price for steaks over Memorial Day? They’re practically giving them away! But what about those bright illuminating

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3
Jun

You’ve Invested in a Price Optimization Solution Now It’s Time to Select the Data Provider

You’ve Invested in a Price Optimization Solution Now It’s Time to Select the Data Provider Finally, retail grocers have the pricing optimization software they need to increase margins and gain a shoppers trust. So what’s the hold-up? The Technology Has Evolved, So Should the Data Pricing optimization software companies like Revionics, dunnhumby, and PROS let retail grocers leverage predictive analytics to make price changes

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21
May

Whole Foods Adds 10% & Other Amazon Prime Discounts But Is It Enough?

Whole Foods Adds 10% & Other Amazon Discounts But Is It Enough? With a push to convert Whole Foods Shoppers to Prime Members, Amazon introduces a unique competitive pricing strategy that offers a variety of discounts exclusively for Prime members. The biggest advantages are the additional 10% off sale items and weekly Prime member deals on select best-selling items. For

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14
May

How Natural Language Processing is Transforming Digital Grocery 

How Natural Language Processing is Transforming Digital Grocery  “What items in your organic food section are all sale this week?” “Where can I find the tahini?” “Which aisle are the vitamins in?” These are the kinds of questions shoppers ask a thousand times a day. Sometimes they have a box boy to help them. Other times they can wander for

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